Chile

A well-established firm in Chile asked us to evaluate the effectiveness of their submissions across several directories, such as Chambers and Partners, Legal 500, IP Stars, IFLR and Leaders League. After reviewing their internal process and documents, we gave constructive feedback, explaining what they were doing well and suggesting possible improvements that could assist in improving their future rankings.    Find out more about other successful case studies here.

Following the appointment of a new marketing manager, this Chilean firm asked us to evaluate their legal directories’ process and their firm-wide directories’ submissions. Although the firm’s marketing manager and in-house team were to continue to prepare the submissions, they required our external input to validate those aspects of the directory preparation process that they were doing well, suggest some improvements to that process and manage expectations from internal stakeholders. Our feedback was used to make the submission preparation process more efficient and to effectively highlight aspects that legal directories look for in a submission. We provided detailed tips on…